Opticians & Optometrists

More eye exams, more eyewear sold.

AI platform for opticians and optometry practices that drives eye exam bookings, increases eyewear sales and builds the patient relationships that last a lifetime.

65%
of patients who receive renewal reminders rebook within 60 days
2.4×
higher frame conversion when patients pre-select online before visiting
48%
of new optometry patients found the practice through local online search
5 min
to first insights — free AI diagnosis
We understand your challenges

We know what opticians and optometrists face

Two-year exam cycle gap
Between eye exams, patients forget about you entirely. Without systematic communication, they choose whoever they see first when they need new glasses.
Online eyewear competition
Warby Parker, Zenni and online retailers undercut your frame prices. Your advantage — professional fitting, real optometry expertise — must shine digitally.
Frame selection anxiety
Choosing frames is stressful. Virtual try-on technology and style consultation content reduce hesitation and increase in-store conversion rates.
Small pool, slow optometry pipeline
Opticians and optometrists are hard to hire because the education pipeline is slow, and specialists prefer chain optics with bonuses. Independent stores struggle to compete on pay, training budgets and career progression.
New patient acquisition
Relocating families and first-time glasses wearers are prime new patient opportunities. Local SEO and referral programs capture them before they go elsewhere.
Prescription renewal communication
When prescriptions expire, patients need a prompt nudge. Automated renewal reminders ensure they come to you — not a competitor — for their next exam.
BGM solutions

A platform that grows optometry practices

Online eye exam booking
24/7 appointment booking for comprehensive eye exams, contact lens fittings and specialist consultations — removing the phone barrier to scheduling.
Prescription renewal reminder system
Automated reminders at 18 and 24 months after the last exam — capturing patients before their prescriptions fully expire and competitors reach them first.
Frame collection showcase
Online frame gallery organized by style, face shape and price range — helping patients pre-select frames before arriving, increasing conversion and satisfaction.
Optometrist-spotlight videos on Instagram and LinkedIn
Instagram and LinkedIn videos showcase optometrist exams, frame styling, customer relationships and training sponsorships. Target 2x optometrist applicants and 30% faster vacancy fill-time in independent stores.
Contact lens subscription and ordering
Online contact lens reorder system with automatic prescription checks and home delivery — creating recurring revenue from your existing patient base.
Local SEO and new patient acquisition
Location-optimized content and Google Business optimization that captures new patients searching for opticians in your area — especially new residents.

AI platform for opticians and optometry practices that drives eye exam bookings, increases eyewear sales and builds the patient relationships that last a lifetime.

Free AI diagnosis

Key modules for opticians and optometrists

Free
Health Check
Free AI diagnosis of your practice's patient retention and digital acquisition performance.
Exams
Booking System
Online eye exam and fitting appointment booking with automated reminders.
Retention
Renewal Engine
Automated prescription renewal reminders and contact lens reorder system.
Retail
Frame Studio
Online frame gallery, collection showcase and insurance benefits guide.

Ready to grow your optometry practice and build lifetime patient relationships?

Start with a free AI diagnosis. See where your practice is losing patients between exam cycles.

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